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The PURE MODEL Management agency is the strongest and most dynamic Czech modelling agency, which represents successful faces and talents on the Czech and international scene. In the ten years of its existence, it has gained this privileged position under the leadership of its founder Roman Holárek, who laid the foundations of the company in 2013. The company's success is also due to cooperation with a professional team, together they provide their models and individual clients with a high level of individual management and collaboration.

Today, the PURE MODEL Management agency has three divisions, Czech, International, and Influencer, newly established in 2018, which helped to improve marketing strategies and thus increase the company's influence and prestige. In the same year, the agency established the PURE MODEL modelling competition, which gives young models a chance to be visible on the Czech market and then, above all, to succeed in the field of international modelling.

The agency's faces appear on catwalks and in campaigns of world fashion brands such as Hermes, Dior, Gucci, Versace, Dolce Gabbana, etc. They also appear in editorials and on the cover pages of world fashion magazines such as Vogue, Elle, or Harper’s Bazaar.